Tom Cole
Oklahoma's 4th congressional district
OK-4 Midterms Intelligence
Tom Cole’s 4th is a deeply red, institution-minded Oklahoma seat anchored by his seniority and appropriations clout. At R+40 and still moving right, the district gives Cole wide electoral room, but its real political identity is less ideological than coalition-based: a mix of suburban-rural conservatives, a large veteran presence, and a meaningful Native constituency that fits Cole’s long-standing profile on tribal issues and federal funding. The district is younger than many rural seats, but its politics are defined by durability, not volatility.
For advocates, this is not persuasion turf; it’s a validation-and-deliverables district. The strongest messages tie policy to jobs, hospitals, infrastructure, tribal partnerships, and constituent service, especially in a seat where healthcare/education accounts for 24.6% of employment. Economic arguments matter, but so do quality-of-life pressures: 11.3% are uninsured, obesity runs 39.3%, and disability is 18.0%. The strategic opening is Cole’s appropriations role: targeted asks, local beneficiaries, and bipartisan community backing will outperform ideological campaigns every time.
Economic & Demographic Snapshot
Data sourced from U.S. Census Bureau ACS 5-Year Estimates (2017-2021 vs. 2019-2023). All figures are statistical estimates with 90% confidence level.
Oklahoma District 4 Demographics
Median Age 36.5 (vs 38.5) · Homeownership 64.7% (vs 65.5%) · Bachelor’s+ 27.9% (vs 33.7%) · Poverty 10.6% (vs 12.4%) · Income $67,010 (vs $37,585)
Age Distribution
Near the national median age (36.5 vs 38.5 nationally). 29% of residents are in the 20–39 working-age bracket — housing affordability, student debt, and workforce messaging indexes high.
Race & Ethnicity
White residents are the largest group at 68.3%. Also significant: Hispanic (10.8%).
* Hispanic includes respondents of any race. Racial categories include both Hispanic and non-Hispanic individuals.
Education
27.9% hold a bachelor’s degree or higher, below the 33.7% national average. 9.3% of residents lack a high school diploma.
Income Distribution
Median household income is $67,010, well above the $37,585 national median.
Housing
Homeownership at 64.7% (vs 65.5% nationally). Median rent is $1,044. Median home value is $197,900.
How People Get to Work
Car-dependent: 76.9% drive alone to work. Average commute is 22.7 minutes.
Oklahoma District 4 FAQ
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